This is the value Joe Edelman articulated

Bright Blue Resilience

Notice the vibrancy and resilience in ordinary places.

WHERE MY ATTENTION GOES

  • COLORS that resist the dullness of winter
  • OBJECTS that stand bold and unabashed
  • MOMENTS of vibrancy in a subdued world
  • PLACES that offer a promise of liveliness

    • We also call this a "source of meaning", as it points towards a way of life you find meaningful.